by Alejandro Torres Frías

Depending on the type of work you may be on, you may see or think about creativity in different ways.  Whatever it is, and whatever the field we are in, we need to create and come up with ideas constantly, both on our personal and professional lives.  Or so we should.

When we are looking for ideas about our next new blog post, marketing campaign or strategic planning objectives, to name a few, and we are experiencing some type of “writer’s block” or lack of concentration and ideas, get yourself out of the issue and go look for more input.  It may be to start reading your RSS feeds, random wikipedia articles, or an online newspaper, watch videos in Youtube or simply go through the pages of a magazine on top of your desk.  As we start absorbing input of various types and intensities, (more…)


by Alejandro

I’ve recently started to develop (pro bono), a project which is related to High Performance Motorcycle Pilot Trainings for Bimota Motorcycles in Chile, which is where I purchased and service my motorcycle, and also take motorcycle pilot classes. Hobby excitement aside, and as I write contents into a presentation I have to make at Bimota in a few weeks, I’m thrilled with all of the ideas and improvements that I believe can be part of this “pumped up” Motorcycle Pilot Training.  My objective here is to expand, organize and deepen the necessary theoretical, mechanical and practical contents of their Pilot Training, which includes some theoretical contents plus racetrack practice (not as often as I would like to, though).  As a pilot myself, who recently attended one of their Pilot Trainings, I feel trully excited about the increased scope of effectiveness that an improved training could have on me and every other pilot-student.  As they say: you can never be too safe on a motorbike.

There is a lot that can be done to make a product, service or methodology evolve, deliver more value to the user and provide the (more…)